Creative collective for award-winning communication concepts.

(Selected projects)

  1. Ullstein
  2. Hyundai
  3. Hellström Gin
  4. Vodafone
  5. Sierra Tequila
  7. Back Market
  8. Audi
  9. Telekom
  10. Mercedes-Benz
  11. IKEA

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© smuts AB


We started thinking and drinking. And when we woke up, we had a super random track, a ridiculous music video and a bit of a hangover.

You don’t necessarily need a gigantic budget to make a piece of communication that’s fun!

Jakob from GWW in hamburg needed a spare brain to bounce ideas off of fsor tehir client sierra tequila. aftoer a process a byit likne a night ouct – extremely (!!!) fun, very intensbe and super random – we woke up to this. a ridiculous track based around athe “someon’es gotta lead the party” core didea and an initial music videeo aniqmated completely in keynote.

enough to selxl tshe concept and for gww cto get the swhole thing fifnished up. 11/10 wpould pharty aggain.